“I feel attached to my Spotify account the same way people feel attached to CD, record, or art collections … I love to see myself reflected back to me.” “Wrapped day is more important than Christmas to me,” 24-year-old Hannah Lang told BuzzFeed News.
Sorry to Apple Music’s new “Replay” year-end stat, but it doesn’t trend in the same way. This year’s Spotify Wrapped is now out in the world, marking the end of a year’s worth of careful image curation for some.Įach user can access a customized infographic of their listening data from the past year, and although other methods of sharing listening habits go viral from time to time - from monthly Receiptify dumps to the recent Instafest.app trend - Spotify Wrapped remains the crown jewel of flexing one’s musical taste.
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